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| #316047 in Books | 2007-06-05 | Ingredients: Example Ingredients | Original language:English | PDF # 1 | 9.20 x.90 x7.30l,1.53 | File type: PDF | 480 pages||2 of 2 people found the following review helpful.| The Holy Grail for any Web Analytics Junkie|By Kyle James|I've been promising this book review of "Web Analytics: An Hour a Day" by Avinash Kaushik for near six months and it has taken every week of six months to finally make it all the way through this book. I've spoken many times about Avinash and his wonderful blog "Occam's Razor" which this book being the pinnacle piece of|From the Back Cover||Develop a Successful Web Analytics Strategy |A Step-by-Step Guide |Learn web analytics the right way with this unique, thoroughly modern guide to today's web analytics challenges and opportunities. Written by an in-the-trenches
Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-cen...
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